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This unique company offers solutions that reinforce customers' brands across all physical assets, from corporate offices and retail locations to exhibit installations. deHaas worked closely with BrandPartner's in-house marketing department, producing a wide range of collateral materials and promotional materials for events and trade shows.

This postcard promotes Fidelity annuities, the client requested a bold and simple presentation style that used their corporate color palette. Our challenge was to attract the audience, while reflecting their conservative image and using only a muted colors. We used a subtle puzzle concept to indicate the connected pieces of managing the customer's annuity portfolio. Our [...]

We created this annual Report for Mellon's private asset management division. In discussing the project, they expressed that they wanted a very corporate look and something "not too designy." We accomplished this by creating a bold design that leverages their corporate color palette.

Logo / Sales Sheets / Exhibit Graphics: This identity, privacy, and credit protection company offered an interesting set of branding challenges. IdentityForce often partners with other companies, such as Verizon, requiring ongoing adjustments to meet co-branding and brand identity guidelines. This required strong management skills, client communication, and great attention to detail. Our work with IdentityForce [...]

Intellisoft, which had formerly produced its collateral materials in-house, wanted us to create a cohesive, professional, contemporary look. deHaas applied Intellisoft's new look to a wide range of sales and marketing collateral, technical product sheets, ads, exhibit graphics, and more.

Cryptzone, a leader in network securing and protection solutions, acquired HiSoftware.  Following this acquisition deHaas rebranded the marketing materials to integrate the HiSoft product line into the Cryptzone family. The work primarily focused on marketing and sales collateral collateral and exhibit  graphics.

This information-packed brochure was directed at software developers in the open source community. It communicates a sense of youth, excitement, and comprehensive educational elements through a mix of vibrant graphics, photos, and action-oriented copy.

In rebranding this B2B software company, we considered their high value product and their conservative, sophisticated audience. We selected rich colors and a clean layout that expresses simple elegance.

Flexaust, the largest manufacturer of industrial hoses and ducting in the United States, had recently acquired a company that manufactured fittings. The Flexaust catalog had not been revised in several years, and this was the ideal opportunity to streamline the unwieldy catalog's format and update the look. In addition, we created an ad conveying that the combined product line [...]

For more than 15 years, deHaas produced collateral materials, exhibit graphics, ads, bios, newsletters, and more for the company's 16 local sites. This included updating materials during several mergers with other health centers. We regularly worked with their public relations agency, which determined the positioning and strategic direction of the marketing program. This eye-catching, well received poster was developed for [...]